I’ve been working with Creatives in the workplace for close to 30 years. So, I echo a lot of what this author, James Wilkinson, has to say in his May 2017 article for StrategicCFO.com entitled: Creatives in the Workplace: Are you the Machine or the Inventor?
While this is a very insightful article, I do think there are a few key points that the author forgot to mention.
I believe that leadership must first create a culture that is driven by a purpose and shared values, and also include:
Again, in my opinion, leadership must create a culture that brings out the best in everyone, including those in the interview process. This is “a must-do” as well as a “must-have” in order to get the best out of a company’s talent, including those just coming in or trying to get in the door.
If you have further insight about company culture and shared values, I’d love to hear from you. Don’t hesitate to respond below, connect on LinkedIn or Twitter or send me an email.